Internet advertising requires a website! For full service customers, if needed, we will register a domain and setup a basic WordPress web site at no extra charge.

Self service customers write their own ads. We create all ads and marketing materials for full service customers.

Self service accounts are responsible for their own social media marketing. For full service accounts, as a part of lead nurturing and SEO, we will post content to an agreed upon set of social accounts. We will create and configure social media accounts at no extra charge. If you already have social media accounts, we will use those accounts.

Except for special projects, all Turnkey ROI accounts are month-to-month. However, much of the first 2-3 months is spent getting things setup and optimizing conversions, so we highly recommend that you invest in a minimum of 4 months (ideally 6), to ensure that you will have enough time to see positive results.

Turnkey ROI always respects your advertising budget, but Turnkey ROI fees do not include fees paid to Google, Yelp and other advertising networks. These fees are paid directly by the customer.

Advertising costs are highly dependent on the traffic source and target market. We work with our full service accounts to create a customized monthly budget. The Internet advertising budget for a typical small business on our full service plan is $1,000/month for the first 4 months.

Turnkey ROI full service is like having a marketing department with these employees:

Project Manger

Your project manager creates a custom marketing plan, compares actual performance with project goals, prepares and reviews marketing reports and ensures that everything is working as expected.

Internet Marketer

Your Internet marketer plans and executes the overall marketing strategy. This work includes designing and running conversion optimization experiments, defining traffic source, content and SEO strategy and performing ROI reviews.

Software Engineer

Your software engineer, sets up web sites, installs and customizes JavaScript code for tracking and conversion optimization and provides engineering assistance for traffic source configuration.

Graphic Designer

Your graphic designer works with you and your team to ensure that all advertising and lead nurturing materials are attractive and appropriate to your audience.

Copywriter

Your copywriter is responsible for the creation of custom, high quality content for SEO and lead nurturing. This person will learn all about your business, then efficiently communicate with your visitors via ads, landing pages, blog posts and newsletters.

• Without tracking and reporting, you won't be able to tell if Adwords is working
• Without conversion optimization, your "funnel" will leak traffic.
• Without reviewing and comparing traffic sources, you can't know which traffic sources have the highest ROI.
• Without a lead nurturing program, you will lose many sales opportunities from leads you've already paid to acquire.
• Without an integrated content strategy, you may not be creating content or the content you create isn't getting used for lead nurturing and SEO.